How should I name my item?

The product hosted in the store must meet the following constraints:

Do:

• The item name should follow the format: [brand name] - [short description]
  Example: Indigo - Responsive Business Theme.
• The brand name must be unique. It is important that the item's unique name is not already used by another item on MUI Store. When a name is not unique it can cause confusion and branding issues. 
• The brand name should be non-generic. It's important so people can search for you on Google without confusing it with something else.

Don't:

• Your brand name must not be misleading to customers by replicating or impersonating another MUI or external item.
• Do not use the word "Pro" in your brand name unless you have a lite version available.
  
• Do not include subjective terms like brilliant, amazing, or best.